![]() If you want more features, such as dynamic time zones, evergreen timers, and more, you can consider paying for the Sendtric plan or using one of the other tools with their branding ( or paying for one of their premium plans to remove the branding). This might be useful because, while Sendtric doesn’t include a watermark, it also doesn’t offer quite as many features as the other tools’ free plans. ![]() However, the same basic tactics will apply to any tool that you choose, so you should be able to easily adapt these steps to another tool. For that reason, we’re going to use the Sendtric tool for this tutorial. The one exception that we were able to find is Sendtric’s tool, which does not include a watermark and is free. But if you’re on a tight budget, you’ll need to leave it in. If you’re willing to pay, you can remove this credit. While all of these tools’ free plans are totally viable for creating a countdown timer, the main downside is that most of these tools will include a small branding credit on their free plans. MotionMail – limited free plan with branding.MailTimers – limited free plan with branding.Paid plans include advanced features such as automatic timezone localization, personalized evergreen countdown timers, dynamic timers, and more. CountDownMail – basic free plan with branding.Also has paid plans with more advanced features. The tool that you choose will depend on the features that you need. To get started, you need to choose a tool to create the countdown timer “image” for your email. ![]() Pick a tool to create your countdown timer Then, you’ll add that image to your MailPoet newsletter using an image block. You’ll first use such a tool to create the image. However, creating this image by yourself is a little complicated, which is why you’ll instead want to use a dedicated email countdown timer tool. To get around this, you can add your countdown timer as an image in your email. Why? Because you don’t have the same options as you do on your website since you won’t be able to include code such as JavaScript in your emails. Then, we’ll show you step-by-step how to do this on MailPoet.Īdding an email countdown timer can be a little tricky. Let’s start with a quick overview of the basic process to add an email countdown timer. How to add a countdown timer to your email newsletter with MailPoet This is by no means a complete list – it’s just some common examples to get your creative juices flowing. For example, Formula E included a countdown to earth day: To see some of these ideas in action, here’s AppSumo running a countdown to the end of their 2020 Black Friday promotions:Ĭode School used a similar approach to highlight a limited-time offer:īut you can also use countdown timers outside of sales/promotions. Price changes – let people know the price is going to go up after a certain time. ![]() New product launch – highlight the time a new product launches, such as your new online course.Shopping cart abandonment – tell people when their shopping cart “expires” to drive urgency.Early access/tickets on sale – highlight when tickets to an event go on sale or when people can get access to something.Events – make it easy for people to see when an event starts.Fundraising campaigns – encourage donations before a certain deadline to meet your fundraising goal.Shipping deadlines – highlight the deadline to get packages in time for an important holiday.Also works for specific promos, such as free shipping. Sales/discounts – show when the sale starts or when the sale ends.So when might these two purposes come in handy? Here are some common scenarios for when you should consider including a countdown timer in your emails: They provide useful information to your subscribers.Common use cases for email countdown timersĪs we mentioned in the introduction, email countdown timers serve two main purposes, both of which can be working at the same time: We’ll also share some other tools if you want more features.īut before we get to that tutorial, let’s start with a quick rundown of some of the common use cases for email countdown timers…. Specifically, we’ll show you step-by-step how to add a countdown timer to your email newsletter using MailPoet and a simple free tool. And in this post, we’re here to help you with that. Simply put, they’re a pretty useful tactic to have in your email marketing toolbox. Capture subscribers at the right time on your website and send them beautiful emails from your WordPress admin.
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